The Most Important Element Managers Forget When Training Employees

“Objectives are not fate; they are direction. They are not commands; they are commitments. They do not determine the future; they are means to mobilize the resources and energies of the business for the making of the future.” 

– Peter Drucker

Recently, I’ve been working with a group in the LA area that wanted to reassess the way they train their employees, particularly their management team. I asked what types of training do they give their employees and the response was “we train them on what they are supposed to do.” I asked to see any materials that they use, any slides, modules or outline but none was present. I also asked the organization if they believe their trainings were effective and they responded with mixed results. I finally asked why they felt they needed additional training from me. The company just thought more training meant more sales.

Depending on where you work, there might be a negative or positive feeling when you hear the word “training” or “company training.” For some companies the word “training” is non-existent. Many times, we are asked to train other people either because we’ve done a good job at work or we might be seen as an expert within our company. Training is not easy though (Read Still Re-Training Your Employees? Is It A People Problem Or A TrainingProblem?). There are different learning styles the trainees have and different methods of teaching from the facilitator. There is one element though that most companies or managers forget to consider when training their employees.

What are your objectives?

Most trainers are not trained to train. If you are put in a position to train and have no training experience (or even if you do) you should focus on this one key area: the objectives of your training. Brainstorming the objectives will force you to think about what you’re trying to get out of your own training. These are some questions you should be asking yourself:

What should the trainee(s) be able to do, say, make, create, develop, use or see after the trainee(s) is done with my training?

Have you ever wondered why most trainings begin with the objectives and the objectives typically begin with “by the end of this training you will…?” Put some thought into the things you want to accomplish after the trainee(s) walk out of your training at the end.

Is your training content aligned to your objectives?

Telling someone what to do is not a training. Showing someone what to do is not a training either. Everything you do in a training must be correlated with your objectives. Your goal as a trainer is to meet those objectives and have the trainee(s) accomplish those objectives as well

How many objectives do you have?

If you develop a training program for your staff and have 15 objectives for your training, do you think the training will be a long training or a short training? Most likely it will be a long training and with long trainings people forget most of the content. Stick to 5 objectives but heavily focus on mastering those objectives. If you need to cover more objectives then you should consider splitting the training module so that it is not one long training.

If you want to put your brain to work and implement some of these ideas, think about training a group of people to make a sandwich. If your goal is to make every single trainee make the exact sandwich every single time, what objectives would you develop? How can you make your content correlate with your objectives? Will your objectives include the understanding of ingredients, speed, and quality control? Focus on your objectives and you will have more consistent results with your staff. 

Don't forget to share this blog so you can encourage others: family, co-workers, friends. Give them something to get motivated! You never know what they might be going through. A few words of encouragement can go a long way. 

Still Re-Training Your Employees? Is It A People Problem Or A Training Problem?

“Nothing will work unless you do” – John Wooden

So you trained this person at least six times on how to complete this report and it’s still not the way you want it? I didn’t say this out loud as I was really trying to listen to the issues one of the manager was having with her team. Apparently, she feels that she spends most of her time re-training people on things they should already know. I’ve heard these comments from managers before though. There is re-training on how to make proper phone calls, servicing customers, updating systems or using technology.

Throughout my career I had the opportunity to develop training programs, develop staff members and work on professional development with different groups. Currently, as part of the Leadership Build group, I have the blessing to lead corporate trainings for different companies in multiple industries and I hear the same comments from different managers from different organizations working in different industries. After hearing out the managers I typically ask this question: do you think this is a people problem or a training problem? Can you guess what the typical response is?

Most managers believe they did all they could to train a person or a group of people properly. They claim that they already “told” their team multiple times how to do it. Some might even claim that they specifically “showed” the group how to do something. However, many times, the problem isn’t the group being trained. How do I know this? I was one of those managers. Before giving any consultation, I always dig deeper to find out the root cause of this particular issue.

How Effective Is The Trainer?

Most managers are not trainers. Most managers are also not teachers. Most managers have never been taught how to train or how to teach. This doesn’t mean that there might be some managers that successfully train their team or lead their team, but it is very difficult to find a manager that can manage multiple tasks, lead a group of people, train them, coach them, meet all targets, be empathetic, meet all deadlines and think outside the box to improve a process. We are asking for a lot in managers.

Most of the companies I have worked with do not have a process to effectively evaluate the trainer. Most managers or trainers are left to figure out how to train their employees. Therefore, most managers might put a few powerpoint slides together, or decide to just stand in front of a room and talk. Talking is not training. An effective trainer facilitates the entire process, checking for understanding and has specific goals to achieve during the training. Did the trainer communicate well? Did the trainer show, taught, explained or discussed the content of the training? Was the trainer prepared? Did the trainer give specific examples? Many times, we don’t ask these questions to really understand how effective our trainers might be.

How Effective Is The Training Program?

Similarly, most internal training programs are not evaluated. Many companies do their own training and cross their fingers afterwards, expecting employees to perform per expectations. This might work in certain instances, but many companies I have consulted with struggle as their company grows. The tiny training given at the early stage of the company’s lifespan might have worked, but as the company and industry grow or change, the training requires more structure, standardization and quality. Recycling trainings year after year might not work at this point. These were three characteristics not thought of during the early stages of the company’s training.

Therefore, it is important to ask the efficacy of the training program. Notice that I included “program” after the word training. Most sports teams and successful corporations have a training academy or training program. Training is not a one-time thing. Is there follow up after the training? Was the training adaptive? Was there a reason the training was done in-person as opposed to online? Are we seeing results immediately following the training? Was everyone trained? Are there any learning gaps that might need to filled?

In the end, if you can positively answer all my questions throughout this article regarding your training and you know your trainer and the training program is effective (since you have seen positive results in the majority of the people trained), then maybe we can look at the people problem. Just remember: a heavy focus on developing your people will pay off.

Don't forget to share this blog so you can encourage others: family, co-workers, friends. Give them something to get motivated! You never know what they might be going through. A few words of encouragement can go a long way.